Affiliate Marketing and Russian Roulette
Trying to make fast money with affiliate marketing can be compared to playing Russian roulette, except rather than the revolver aimed at your head, the revolver is now pointed towards the target of trying to hit that all-important lucrative pre-conditioned traffic source, that will view your offer and potentially purchase, then making you money.
In fact, this might not have been the best example to use, but one must recall back to the advertisement that one saw over and over again about affiliate marketing. Yes, that one, that advertisement, and because being only human enough, you got lured into these promises and anticipate wide-eyed for the money to come in instantly.
Unfortunately, this is the most common mistake that people make once they get into affiliate marketing. Many newbies will have fallen victim to those who are promoting the business successfully enough.
But then, after a while, they finally start to realize that they are not really making the kind of money, they were being promised. And yet they thought that affiliate marketing was indeed a simple business, something that could be operated by clicking a few buttons here and there.
Many of you, no doubt, will have heard so many wonderful things about affiliate programs. You may have also heard of testimonials of people who are expecting more money by endorsing the products or services of other people with testimonials, reviews and sites.
And why not? The responsibilities that they will be receiving is more than great. All you have to do is spread the word out to the right people and soon they will be making their way to your affiliate sites. It all seems easy, but the actual reality is that -perhaps it's time to revisit our game of Russian Roulette again?
Perhaps not .. but getting into many and diverse affiliate programs is similar though in that you are taking a gamble, a chance, hit it and well done, either either dead or you've hit jackpot, and the money is rolling in. Fire a blank, you live again, but you'll have to relive the drudgery, and stress of trying to hit the jackpot.
A common misleading perception is that many newbies think that affiliate marketing is a numbers game. So to be successful, they would need big numbers, and I mean, lots of them. These type of mindset marketers would try and get into every affiliate marketing program in the hope that the more program, the more the profits. How wrong are they? Or should that be "What on earth are they doing?"
Getting into more affiliate marketing program simply does not work. It's a simple fact because focusing on one and giving it your best shot, is far much more preferable and less hassle. Imagine applying to every single affiliate marketing program? You will be torn to sheds between which ones to install first place and which ones should be left to gather dust in the corner.
The resultant? Your affiliate marketing campaign and strategy will not have worked the way you expected it to, nor will it have achieved the so called desired results that you had envisioned.
Called it deluded by greed? I'm unsure but what newbie beginner affiliate marketers should always remember is to focus on one product or service first before they could go on getting more than they can handle on their plate.
As with many other types of business, affiliate marketing is a continuous learning process that has to be researched on and learned to be able to have an initial idea what it is you are marketing about.
For example, you decide to change your car and you walked into your local car dealership. You ask them questions about the car, such as what the fuel consumption, whether it's petrol or diesel, how many years of warranty is included, what financing options are available etc … and all the sale advisor does it nod, strokes their chain , play with their hair or scratches their head, before hesitantly replying – you would be absolutely furious. Therefore the same principle applies with affiliate marketing.
First learn or know more about the product or service being offered. It is highly recommend that you either try the product out or try to find out as much information as possible so that you can really tell something about it to your potential customers.
Next, try to also learn how best to market them. Is your strategy working or does it seem to end with you getting nothing and trying all over again? This is just one of the important questions you should ask yourself once you are into this kind of business. There is no point marketing flip flops to a Eskimos at the North Pole, it would be absurd it someone ever did that.
Tomorrowmore, you may also wonder how the super affiliates make it seem so easy. Like you, they did not start out successfully. They have also undergone the same process and mistakes as you will encounter, but they persisted and ever learn the strategies that would optimize their affiliate marketing productivity and conversions.
If you have just ventured into the affiliate marketing business, it is best to try and focus on a program at a time. By doing this, you will get to learn a lot about the business and how to run the business model successfully.
Along the way, you will also have to learn about sales writing techniques ie copy-writing, in order to aid attract the attention of more people and potential buyers to view your offers. Presenting your advert is one of the most important things that make will make or break your affiliate marketing campaigns. Without these things, your marketing campaign will not be as successful and as effective.
Therefore, try to input some enthusiasm into your business. Your readers will sense that feeling in you and they will be able to catch the enthusiasm that you are radiating. For example, when you are reading a book, the emotions being conveyed are getting through you. You get to feel what is being written and on some occasions, you immerse yourself and imagine yourself as the main characters.
This is the same way with affiliate marketing. If you are confident enough about what you are offering, you will feel so consistently about it, that you can encourage other people to feel the same way about it. So try to find an affiliate marketing program or product that you believe in and follow it through. It will not only give you the proper credibility, but it will also give you the enjoyment of promoting something that you like or are passionate about.
Should the ultimatum come ie the worse comes to worse ,, there are still plenty more other affiliate marketing programs and product out there waiting for you to discover and make your own pot of gold.