Where Do I Start? How Do I Bring in the big bucks online? If you’re a newbie planning to make your fortune online these are some of the first, legitimate questions you must ask yourself because the answer will determine whether you end up as an internet moneymaker or online fodder.
These days on the internet, it’s hard to tell who’s the real deal and who’s just out to get your hard-earned bucks. Numerous “systems” and products that promise easy money on autopilot now populate the virtual information world. It seems that every month some “previously unknown guru” or “underground marketer” comes out of the woodwork launching new products guaranteed to fill your bank account with limitless money.
For a piece of the $6Billion Dollar Internet Marketing pie, a lot of marketers have become highly creative in having others buy their products. Their websites and emails tout “secrets” they say haven’t been revealed before or untapped tools right under your noses (that everyone seems to have overlooked), going as far as stating that without their product, you’re destined to fail in your marketing efforts regardless of what you do.
Not that these launched products are completely detrimental to the net. As in anything, some are legitimate, others are just full of fluff. In a way they actually contribute to the net’s main purpose of disseminating information. It is supposed to be the information superhighway, after all. One must be careful in crossing this superhighway nowadays, though.
If you’re a newbie, you can benefit from some of these information. You just have to be selective and practical in going about it. For beginners, it is always worthwhile keeping in mind the real basics of marketing, whether online or in the traditional world:
a. Have the right mindset – the internet wasn’t perfected in a day, and your riches are not going to come to you by next tuesday so it’s important to be patient and do what needs doing. The internet is always a work in progress.
b. Have the right information – get as much valid, complete information as you can before dipping into your marketing venture in order for you to maximize your time on the right marketing strategy or approach fit for you.
c. Pay Right for the information – don’t get carried away by all the hype. A high price tag doesn’t necessarily mean a worthy investment. There are gems of information that can be gotten at good price points (see more on this later).
d. Target the right market – the internet is just another market place following the rules of supply and demand. When you supply something in high demand, you’ll profit from it. The trick is in knowing what the market wants and putting it in front of them.
e. Have your own products – eventually, this should be the culmination of your internet marketing efforts. This beats relying on commissions from other merchants when you sell their merchandise.
f. Quantify your efforts through web statistics – what gets measured eventually gets improved, so know where your business is coming from, what search terms your web visitors used to get to your website, then use that info to improve your operations
g. Act on What You Learn – this is actually one of the most obvious secrets in succeeding not just in internet marketing, but in your life as well. You will find that the first time you do things such as marketing online, things are quite different from what you’ve read, quite literally. The thing is to keep moving forward, sometimes experimenting, but constantly improving yourself and your business.
Beginner internet marketers have a very special need in getting the right information covering nearly all aspects of these basics, since they require a holistic approach to understanding internet marketing. A lack of proper information usually results in an aspiring internet marketer concentrating in only one form of making money online, and once that fails, they usually give up and start regarding the net as being overrated. which is sometimes a real shame, since it’s too early in the game to quit.
That need not be the case. Aside from exercising the right basics and prudence in selecting products you can learn from online, one should also consider product price points. This means paying for the actual information value of the product, not just its perceived value.
Perceived value, as you’ll learn from experience later on online, is not necessarily a result of honest product feedback or review, but could be a result of numerous product affiliates exulting praises using the same script from the product maker himself. Of course there are honest reviewers and legitimate users online who do give honest feedback, but they’re few and far between, and their voices are usually drowned out by the throng of noisy affiliates long before they’re even heard.
New internet marketers must be cautious in being exposured or adapting to the new internet marketing trend wherein high-profile internet marketing “gurus” are charging sky-high prices for their products. Imagine shelling out $297,$497 even $997 for electronic ebooks or dvd compilations.
And if you’re not “alert” enough to buy them the first time around, their prices are supposedly going to go up. So if you don’t get it at $997, you’re going to have to shell out $500 more the next time around, all because the information is presumably so valuable for you to pass up. These products are primed to be the cream of the crop and well worth their price in gold. Well, in theory at least, according to the product makers, their joint venture partners, affiliates, brokers and promoters.
That’s a classic example of reverse psychology being used online, but it’s a trend being used nonetheless and something one must be aware of. As a new internet marketer, it’s important to see just how far some marketers have gone in pushing the envelope to make money and benefit from an online community’s (sometimes) needy psyche.
It’s well worth remembering just what the internet was originally designed for: a virtual environment originally designed and built for free information to the community. This trend of premium pricing (some call it paradigm shift) is quite alarming. Worrisome still is that a lot of aspiring internet marketers actually fall for these scheme, in a form of mass-hysteria mentality one would find quite incredible. You see web pages from these web gurus’ websites splashed with testimony after testimony of successful buyers, or those who’re supposedly making millions in 6 months after buying these products.
Some see this reverse-psychology tactic as ingenious, some say it’s a self-perpetuating prophesy, others think it’s hype. As a beginner, be aware that no internet marketing secret is worth losing your shirt over, or worth securing a mortgage for…