The Story Behind Brand Colors Will Haunt You Forever

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Colors are best when customers trust that the brand’s color fits the brand, according to a review called The Interactive Effects of Color. That means that your color needs to speak your customers.

Color can turn into a key some portion of any brand. Whether your logo is red and extraordinary, yellow and joyful or dark and secretive, its colors are declaring something to the client. As you create the perfect logo, make sure to focus on the shading messages you’re sending. Olive Solutions provides to help you make sense of what color would work best for your brand, the correct color for your logos, and help you to the correct logo Design for your business.

So, now that you’ve picked the color for your logo, do you know what message you’re truly putting out there? See below for the full analysis of what each color means, and which industries should and shouldn’t! Utilize everyone.

  • RED

Red evokes a passionate and visceral response. It is a color that increases your heart rate, makes you breathe more rapidly, and activates the pituitary gland.

This color code is defined aggregative, Energetic, Attention, provocative and Grabbing. The red color is popular for Food, Technology, Cars and agriculture. Also red color is not popular for finance and airlines.

  • Purple

Purple is sophisticated yet mysterious color. The richness of this color tips its hat to the royalty and elegance found deep within us.

The purple color code is defined royalty, sophistication, mystery, spirituality, and popular for finance, technology, and health care. This color is not popular for energy and agriculture.

  • Blue

Blue is arguably the most popular choice for a brand color. Blue is thought to put people at ease as it is reminiscent of the sky and ocean.

This color is cold for trustworthy, dependable, secure and responsible. The blue color is popular for energy, finance, airlines, technology, health care and agriculture. Also, this color is not more used in food and cars.

  • Green

Green is synonymous with calm, freshness and health. But there is a wide variation between its shades. Deeper greens are associated with affluence, lighter greens with serenity.

This color is cold for health, wealth, serenity and prestige. And this color is popular for energy, finance, food, household and technology and not popular in airlines, clothing, and cars.

  • Yellow

The color yellow is reminiscent the sun, it communicates hope and optimism. Yellow stimulates creativity and energy, and its brightness is especially useful to catch a customer’s eye.

This color is warm for positivity, light, warmth, motivation and creativity. This color is popular for energy, food, and household, unpopular for finance, airlines, clothing, technology and cars.

  • Orange

Orange syndicates the brightness and cheer of yellow with the energy and confidence of red to make a color that is full of life and excitement.

This color is warm for vitality, fun, playful and exuberant. The orange color is popular for technology and health care, not popular in energy, finance, airlines, cars and clothes.

  • Brown

Brown speaks of earthly simplicity, as well as strength and durability. Use caution with brown as it reminds most people of dirt.

This color code is defined earth like, natural, simplistic and durable. The brown color is popular for clothing, cars, and agriculture, and not used in finance, airlines, and technology.

  • Black

Black is used by companies that wish to boast a classic sophistication. Black works especially well for expensive products.

  • White

White represents purity and cleanliness. With this in mind, white is a popular choice for health care and child-related businesses.

This color is defined pure, noble, clean and softness. The white color is popular for clothing and health care not in finance and food.

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